Intuit

Intuit Inc. is a US public company headquartered in Mountain View, California (Nasdaq: INTU). Its product portfolio covers small-business accounting (QuickBooks), consumer tax filing (TurboTax), credit and budgeting (Credit Karma), and email marketing (Mailchimp, acquired 2021). Founded by Scott Cook and Tom Proulx in 1983.

QuickBooks is the dominant SMB accounting product in the English-speaking world and a recurring incumbent that European bookkeeping vendors are pitched against on data residency, local-language tax workflows, and pricing.