Pirsch Analytics

Pirsch Analytics is a privacy-first web analytics product built by Emvi Software GmbH, an independent two-founder bootstrapped company based in Rheda-Wiedenbrück, Germany. Founded in 2019 by Marvin Blum and Daniel Schramm, Pirsch is designed and hosted entirely in the EU and avoids cookies, fingerprinting, and the storage of personal data — visitor identification uses a salted, daily-rotating hash rather than persistent identifiers.

The product offers a lightweight script (under 1 KB), realtime dashboards, custom events and metrics, UTM tracking, server-side and proxy tracking, a public REST API, official SDKs for Go and JavaScript, and a Looker Studio connector. Pricing is usage-based and starts at a low monthly tier. The company has taken no external funding and remains independently owned by its two founders.